Business sectors are seen to be grossed up with a higher development scale and as per this aspect, various applications have been introduced in the market, the major market which has touched the roots of success is the stock market.
If we talk about some major applications which has been the saviour for stock market then ‘ Kite by Zerodha ‘ is obviously on the top priority list. Started in the year 2010 this brokerage application deals with all the aspects of brokerage and has recently managed to cross 1 million users on play store.
On the other hand, this was not an overnight success and this milestone has been achieved by the owners after tremendous hard work and dedication. The owners ( Nikhil and Nithin ) started this firm based on discount brokerage with an intent of providing 0% brokerage to the customers and obviously it was done on a very low cost. But sooner or later they realized that this startup needs to be set up on a large scale.
So subsequently formulating the ideas of Kailash Nath who is the chief head of technology in their company they curated some vital features for their customers which lead to the increase in the success rate of the company. The latest version of this brokerage application has been built from scratch and comprises of various fast-improving features.
The two main reasons behind the success of one million downloads for ‘Kite by Zerodha’ is the introduction of zero brokerage system and the onboarding process system for the customers. Both the ideas attracted the huge amount of customers to download this application for the investment criteria.
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SoI of the main reasons why this application has been one of the best stock brokerage platform is curated below :
- This application focuses on the necessities of the customer by introducing them to the reliable stock markets.
- Availability of the various market scenario.
- Reviews of the current customers who have invested with the help of ‘ Kite by Zerodha’
- Availability of the various trading charts for the comparison or analysis.
- Chat feature available on both mobile and website
- Regular update on orders.
“In a recent interview, the owner of the company Nithin stated that this company had initially witnessed success during the era of demonetization. Many people were interested to use their money in the stock market and subsequently with the use of their formulating techniques this application had managed to seek the attention of the users which lead to major brokerage investment by the people.”
Overall Zerodha achieved the rate of success because of its aspect to focus on investment and not run behind money. The ownerrs solely believe that we ourselves can contribute to the growth of the nation and should help in the progress by investing and not running behind the results. They believe that if they are on the number one position then it’s solely because of the trust they have gained from their honest work strategies.
